TaylorMade on the block, looks to sell gear to new kids on the block
Think you may have the next Jason Day or Paula Creamer or Stacy Lewis on your hands? TaylorMade has just the set.
TaylorMade's new Phenom offering, the first foray into the junior club market in more than a decade for the soon to be sold to whoever wants to lose money next California-based manufacturer, hopes to appeal to your deeply rooted desire to overpay for stuff for your kids don't really need.
But let's not sell TaylorMade completely short. They know how much you think little Johnny and Sally deserve to be outfitted with an aspirational brand, which actually means nothing to either Johnny or Sally, but certainly satisfies your oddly placed desire to impress the other parents on Sunday morning at Top Golf.
Speaking of Top Golf, please make sure you wrap up your range sesh with before that embarrassing tantrum kicks in. No one wants to see a grown man show that kind of emotion over a giant sized electronic game of beanbag toss.
There's certainly no shame in losing to your brat kid, but when he eschews his shiny new clubs to use the rusty left-handed rental that he found lying on the floor, you just may realize you're that parent.
Available May 15, TaylorMade will donate $20 for every Phenom set sold to the PGA Junior League.
TaylorMade Phenom is available in two variants, including six piece set for five to eight year-olds ($249 USD), and an eight piece set for nine to 12 year-olds ($299 USD).
No word yet, but a fall release of the Phenom2 certainly seems imminent.