Are we not men?

Are we not men?

No, we are not men. Especially not on the golf course.

If you follow me on Twitter, and are able to wade through the wide array of sporting tweets to find commentary on golf apparel, this assertation may seem sudden. 

I've consistently stated I'd not wear joggers, high tops, skin tight shirts or tensor strength 1/4 zips. Not ever. But just because I'd not be caught dead at a fancy dress party in one of these ensembles doesn't mean I don't respect others for putting it on and putting it out there.

Do. Your. Thing.

Rory McIlroy | 2016 Players Championship | Heathcote/Getty

Rory McIlroy | 2016 Players Championship | Heathcote/Getty

But let's be clear. We are boys, all being told we must skew to a younger, (apparently) hipper demographic.

What we're seeing on Messrs. McIlroy and Fowler as we enter the 2016 Players Championship are not modern classics. Not even close.

Close your eyes, fast forward twenty years. Now open them. Collectively, we cringe.

In Rickie and Rory, Nike and Puma have two of the most marketable commodities on tour. Both brands possess global reach. Both answer to shareholders. And both consistently leverage their assets to the hilt, maximizing their investments by drawing as much attention to them as possible.

I understand and completely respect the motivation of those who conceptualize, design, and script their apparel. On many levels, they do fantastic work.

But isn't it time someone started saying no to the Lululemification of our fashion, both off, and on the golf course? 

We all like to relax. We should be comfortable. I get it. But gym togs and loungewear are meant for two places. The gym and the lounge.

Rickie Fowler | 2016 Wells Fargo Championship | Lecka/Getty

Rickie Fowler | 2016 Wells Fargo Championship | Lecka/Getty

Let's stop trying so hard to make golf cool. It already is.

People like golf, because it's golf. People won't magically like golf because someone looks like they're getting ready to teach a spin class at the Y, or drop a dime at the playground.

So here's a thought... Let's have our professionals show us what it looks like to be professionals.

Much like the golf cathedrals they frequent on tour, what they wear should be aspirational. Sharp. Understated. Unadulterated class. 

Perhaps then, we can be men, again.